Expected Changes in B2B Marketing Budgets for 2011

I recently read a great article on how 900 Business to Business (B2B) marketers expected their marketing budgets to change for 2011. Below is a chart from this research and as you can see websites including Search Engine Optimization (SEO), Social Media, and virtual events topped off the list. Now, I began thinking to myself, what are some of the best ways to drive and keep traffic on your website and I realized the answer is in our product offering : Video. We’ve had done case studies with clients who have used video for either marketing or promotional purposes and how they have reap hefty returns on their investment in these cases. Every business has a story to tell, and what better way than to share that story with a video – whether its a new product launch, client testimonial, or brand showcase. We hope to speak with you soon about how we can help your brand tell it’s hidden story in a creative and artistic format that will draw traffic to you – on your website and your social media channels. We’re ready to embrace this change, ARE YOU!

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  1. B2B marketing budgets on the rise with focus on branding | Small Business Marketing Blog - [...] at an industry tradeshow can do for brand recognition which is why businesses are ready to invest.The results of ...

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